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BRITCHES HOLIDAYS
He was well decorated.
Washingtons Greatest Landmarks
ON SALE!
BRITCHES OF GEORGETOWNE
Positioned as the menswear experts.
Your First Suit
Britches of Georgetown, Washington DC
CORNER OFFICE CAMPAIGN
For the road to success, here are your traveling clothes.
BRITCHES OF GEORGETOWNE
VP MARKETING
THE BRAND:
Britches of Georgetowne has been a Men's 'Made to Measure' destination, made famous by dressing generations of Washington congressmen and senators for decades.
33 stores nationwide.
THE POSITIONING:
The authority on fine menswear. Born in Washington DC.
THE NEED: A loyalty program that emphasized brand experience with impeccable service and personalization, from fitting to delivery.
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